Monday, February 28, 2011

The Last First Draft

A Digital Storytelling Seminar

Thursday, March 10, 2010 - 6:00 PM to 8:00 PM
$20.00 Per Person - Includes Beverages
Registration Must Be Paid In Advance
To Register Go To:
http://thornhillnewsdigitalstorytellingseminar3.eventbrite.com

Includes the Thornhill News Digital Storytelling
“50 Steps To Documentary Success” Checklist

Catherine Person Gallery
319 Third Avenue South, Seattle, WA 98104
For Directions: (206) 763-5565, www.catherineperson.com

The Package
Thornhill News Digital Storytelling Checklist – “50 Steps To Documentary Success”
Digital Media Devices - Tablets, Smartphones, Readers
Design Continuity - Concept, Base Element, All Together, Continuous Improvement
Business Development - Partnerships, Subscribers, Sponsors
Digital Storytelling is a hotbed for collaborative development and production.
Team members will learn from one another and your end product will surely
gain from the combined intellect, energy and projections.

Special Thanks To
Hyatt Vineyards
David Adair, National Sales Manager
(206) 284-1951 - vintsel@seanet.com

&

Catherine Person for inviting our crew and guests to her stunning gallery.  “Contained”
is the current fine art offering in the Catherine Person Gallery.  It offers suspended
sculpture by Chris Haddad and works by printmakers Kim Van Someren and
Rachel Illingworth.  The show continues through April 2, 2011.

For Digital Storytelling Weekly Updates
http://digitalstorytellingseminar.blogspot.com/

-------------------------------------------------------------------------

The Seminar Agenda:

1. Introductions

Everyone will have an opportunity to identify themselves and their interest.

2. What’s Your Story? 

Participants will have 10 Minutes each to describe a current storytelling project.  It will be hard work to stick to initially describing the story – and only the story.

When you get into production, telling your story sometimes is enhanced by the tools you have for telling the story or making the presentation.  A strong voice, attire, props, flipcharts, whiteboards, slide shows or video might help – or hinder the affect.  Telling the story sometimes can often be best realized as a simple narrative, then enhanced by the storyteller in painting a scene, constructing a photo essay – or changing your voice to play the parts of each character!

Is the environment a part of telling the story – or even part of the story.  Is your story different in a supermarket, at the dinner table or on a stage?

3. We also have a story to tell. 

The true story of the founding of Thornhill News.  The lively activities at each of the 8 components are all covered in “Portfolio” from our newsroom.

4. Digital Storytelling

Storytelling is not new.  Digital options are available for information collection, processing and distribution as you prepare and deliver your communications.  When we combine these mighty forces we have the beginning of a magnificent process.

What part of this arsenal can be called interactive?  Is a two-way conversation interactivity or are we only interested in digital downloads?

In the scenario called Thornhill News Digital Storytelling, we expect you, the storyteller, to learn 50 simple steps to carrying your thought-provoking story from a real conversation, to easy tools for interactive distribution, to a successful documentary.  This requires learning, hard work and dedicated time.  Having a tutorial will surely help.

-------------------------------------------------------------------------

Save The Dates…

After consultation with our friends, first partner and the available venues in preferred cities,
we have determined that a schedule of monthly events on the 2nd Thursday of each
month can work.  The new schedule begins on March 10, 2011. 
Subsequent dates include: April 14, May 12, June 9, July 14,
August 11, September 15, October 13, November 10 and December 8.
Set your calendar!

Digital Storytelling is a hotbed for collaborative development and production.
Team members will learn from one another and your end product will surely
gain from the combined intellect, energy and projections.

Tutorial:

Our first print publication will be the Thornhill News Digital Storytelling Seminar Tutorial. 

The title - “50 Steps To Documentary Success.”  The narrative will start as the tutorial for our seminar. Because there are many who need to learn these processes faster than I can travel the country, a  supportive document will help in many ways.

A package of notes, lists and referrals is being bundled into a strong tutorial.  There will be additions made to the list and the descriptions of each segment by friends in the media, entertainment industries, fashion, design, and digital media production will be expanded.

Now you will have the checklist you need, resources to investigate and examples of successes in each category of digital storytelling.  The agenda for creating, maintaining and upgrading my brand of storytelling covers the 50 items or categories. 

Each one is offered in the seminar and confirmed in our checklist – to show how to be competitive in a specific category, yet blend them all into a meld that guarantees continuity and continuous improvement.

Remember, the printed tutorial was created specifically for the Thornhill News Digital Storytelling Seminar.  It started as a simple service document – a literal checklist.  It will certainly grow.  

Try these referrals and product examples from the booklet:

The Writers Store - www.writersstore.com

From Barn To Web To Broadcast TV
www.tvnewscheck.com/article/2011/01/25/48623/from-barn-to-web-to-broadcast-tv

The Chrysler Channel On YouTube - “Imported From Detroit” -

Oprah and OWN documentaries at Sundance - www.reuters.com/article/idUSTRE70M1QY20110123

A new creative team will constantly work on changes to make elements more attractive.  The whole publication will be updated and refreshed aesthetically within the year.

The checklist will be distributed on March 10, 2011 at the very impressive Catherine Person Gallery in Seattle, Washington. 

For participants registered for the Seminar, the text-only list will be complimentary.  For all others, this first step will be $10.00. 

For general distribution and sales, the tutorial as a book, will be available later in the year - 2011.

-------------------------------------------------------------------------

Schedule

This will continue to grow and to be more attractive.  We can usually see three months ahead, but confirmations come in slowly.

The rough 2011 schedule for Thornhill News Digital Storytelling seminars now includes:

March 10         Thursday         The Thornhill News Digital Storytelling Seminar
6:00 PM          Introducing the Seminar - With Special Emphasis On “Creativity”
                                                Catherine Person Gallery
www.catherinepersongallery.com
Seattle, Washington
$20 Per Person - Advance Registration Required
Beverages Included
http://thornhillnewsdigitalstorytellingseminar3.eventbrite.com

April                                        Return to Los Angeles

June 11            Saturday          3rd Annual Each One Teach One Music Conference
Panelist - Radio As Anchor For Digital Storytelling
The Union Project
Pittsburgh, Pennsylvania

June 23            Thursday         The Association of Higher Education Campus Television Administrators
                                                (AHECTA) Annual Conference
                                                Speaker – “Digital Channels”
                                                Tampa, Florida                                               

-------------------------------------------------------------------------
-------------------------------------------------------------------------
-------------------------------------------------------------------------

A Digital Storytelling Seminar

The “Signature Series” for Thornhill News

http://digitalstorytellingseminar.blogspot.com

Monday, February 28, 2011 – Week 10, Number 9

-------------------------------------------------------------------------

A Digital Storytelling Seminar
 Thursday, March 10, 2010 - 6:00 PM to 8:00 PM

To Register Go To:
http://thornhillnewsdigitalstorytellingseminar3.eventbrite.com

-------------------------------------------------------------------------

The Last First Draft
Issue 10 Features New Editorial

-------------------------------------------------------------------------

Thornhill News Digital Storytelling

Digital Storytelling As Documentary Process
Creating Programming For Digital Media

The Thornhill News Digital Storytelling Seminar
An interactive production meeting for stories and storytellers

-------------------------------------------------------------------------

The Reorganization...

Our presumption, Thornhill News Digital Storytelling as a point of view, has matured, is growing steadily and is well-prepared to accept new partners. 

Digital storytelling is a tool.  It is used by many.  It is also a process, and when offered as a part of other developments, it provides a gateway to experts, new methods and an expanded universe for product distribution.

Our lead is the seminar.  In importance, the event is followed closely behind by the seminar tutorial.
To insure that we have a solid program, each of our seminar presentations is delivered in a how-to workshop style that everyone can use and will display specific examples from my own inventory to show actual working models.  Questions are always welcome.

Advance registration is always required. 

Designing a series would be difficult without a General Plan.  More and more of my time is now spent with administrative personnel, engineers and designers as we craft a game plan and our buildout.  There will be an overview and even a financial planning schedule.

I have given serious thought and many hours to every stitch of the general plan to develop a seminar series based on my interpretation of Digital Storytelling – and I am now ready to reveal all for the benefit of seminar participants.  

Beyond the thinking and the personal review, I have written an overview for 2011 – which covers operations, financial planning and growth issues.

The new digital platform in contemporary media allows us to bring all of these parts together – and continue to be productive individuals and crew members as we learn and earn.

Last week we had the benefit of discussing our first reorganization with friends and associates in the communications industry at seminars and meetings in Los Angeles. 

What you have before you – as information and support for the Thornhill News Digital Storytelling Seminar – was created in 2007.  Since then, through trials, mistakes and a year on the shelf, the seminar structure has been upgraded and repackaged to take advantage of the bubbling interest in digital media and digital devices.  Now the changes will be implemented.

So - sharing this point of view has a new structure.  The structure can’t be changed all at once, but you will notice the difference in the product and we will alert you to the new “firsts” in infrastructure and development.

As we roll out our schedule, I must be sure that the structure, events, publication and results are beneficial for all of Thornhill News and for you. 

Management
            Producer
Associate Producers
            Assistant

Administration
            Operations

Research
            Examples
            Referrals

Product Development

1. Seminars
            Seattle
Los Angeles
Hospitality
            Meetings
            Seminars

2. Checklist
            Starter

3. The Tutorial
            Narrowed to 50 items
            Publisher

4. Weekly Updates – Schedule
5. Weekly Updates - Newsletter – The total package
Editor
The News
                        Through the first five editions of this weekly news, all information was
considered to be equal as the concept began to find a stable structure and path.  The structure and background information will continue to be important – and will be available by request.  This gives me an opportunity to create another product that will work more like a printed newsletter – and the blog will continue to be dedicated to the next event.
The Seminar, Tutorial, Schedule, Making It Happen..., Creative Team, Partners, Infrastructure, MultiPlatform, First, Much More, Questions, Sponsors and Background
Sources

6. Weekly Updates - Multiplatform
Blog – The beginning of a multimedia, multiplatform experience.  We’re not there yet, but we are getting very close.  In the next blog issue, you will find a shorter version, focused on updates and the news. 
The Seminar, Tutorial and Schedule

7. Weekly Updates - Infrastructure
            First Engineer
            Engineering Upgrades

8. Radio
            Planning
            Crew

Archives
            Files
            Space

Facilities
            Writing Space
            Office
            Meetings
            Events
            Technology

Marketing Planning
            Flyers
            eMail

Business Development
            Structure
            Timeline
            Growth
            Partners
                        Active
                        Hyatt Vineyards
            Sponsors
                        Overall
                        Cost:                Weekly
                        Benefits           Exposure
                                                Participation

            Subscribers

Editorial – All Products
            Crew
            Research
The Writing Schedule – Including Deadlines
The deadline for submissions is 30 days in advance of the expected publication date.  Thus far, the writing schedule has been: Make notes everyday, start outlining on Tuesday, start writing on Saturday morning and publish in the early hours of Monday morning.

-------------------------------------------------------------------------

Partner

Because of our long research time in assembling the Digital Storytelling seminars and schedule, we gathered interest and offers from a nice variety of potential partners.  Periodically we will introduce you to these outstanding businesses and link you to the product and personnel. 

The first partner for The Thornhill News Digital Storytelling Seminars: Hyatt Vineyards.  Shane M. Hyatt introduced me to Hyatt Vineyards years ago.  First through the exciting product line and then, with a visit to the beautiful winery in Zilla, Washington. 

After meeting with Shane and David Adair, National Sales Manager for Hyatt Vineyards to discuss possibilities, David sent this note: When Leland and Lynda Hyatt established Hyatt Vineyards in 1983, there were less than two dozen wineries in Washington State.  Now the total is approaching 700+!
                                    
The virtue of owning all of our four vineyards, being vertically-integrated from grape to bottled wine, and our successes in now over 20 U.S. States selling our wines puts our family winery in the forefront of competitive NW wineries.

Add to that our extremely competitive pricing for both the Hyatt brand and our Reserve brand Roza Ridge – the top 10% of our production – and we occupy an enviable position among our many competitors by over-delivering on quality for our very modest prices.

David Adair, National Sales Manager, (206) 284-1951 - vintsel@seanet.com

-------------------------------------------------------------------------

This is now the “Signature Series” for Thornhill News.  I do appreciate your attention and I hope you will participate in the seminars. 

We hear you!  Stay tuned.  And feel free to pass this along to any and everyone.

Thanks.

Andrew W. Thornhill
Founder
Thornhill News







Thornhill News
Modern Life & Roses

thornhillnews@hotmail.com

Copyright © 1971 – 2011, Andrew W. Thornhill, All Rights Reserved







Monday, February 21, 2011

The First Engineering Meeting

A Digital Storytelling Seminar

The “Signature Series” for Thornhill News

http://digitalstorytellingseminar.blogspot.com

Monday, February 21, 2011 – Week 9, Number 8

-------------------------------------------------------------------------

A Digital Storytelling Seminar
 Thursday, March 10, 2010 - 6:00 PM to 8:00 PM

To Register Go To:
http://thornhillnewsdigitalstorytellingseminar3.eventbrite.com

-------------------------------------------------------------------------

The First Engineering Meeting

-------------------------------------------------------------------------

A Digital Storytelling Seminar
 Thursday, March 10, 2010 - 6:00 PM to 8:00 PM

$20.00 Per Person - Includes Beverages
Registration Must Be Paid In Advance
To Register Go To:
http://thornhillnewsdigitalstorytellingseminar3.eventbrite.com

Each person will receive a copy of “50 Steps To Documentary Success”
The Tutorial For The Thornhill News Digital Storytelling Seminar

Catherine Person Gallery
319 Third Avenue South
Seattle, WA 98104
(206) 763-5565
www.catherinepersongallery.com

Save The Dates…

After consultation with our friends, first partner and the available venues in preferred cities,
we have determined that a schedule of monthly events on the 2nd Thursday of each
month can work.  The new schedule begins on March 10, 2011. 
Subsequent dates include: April 14, May 12, June 9, July 14,
August 11, September 15, October 13, November 10 and December 8.
Set your calendar!

Digital Storytelling is a hotbed for collaborative development and production.
Team members will learn from one another and your end product will surely
gain from the combined intellect, energy and projections.


The Seminar Agenda:

1. Introductions

Everyone will have an opportunity to identify themselves and their interest.

2. What’s Your Story? 

Participants will have 10 Minutes each to describe a current storytelling project.  It will be hard work to stick to initially describing the story – and only the story.

When you get into production, telling your story sometimes is enhanced by the tools you have for telling the story or making the presentation.  A strong voice, attire, props, flipcharts, whiteboards, slide shows or video might help – or hinder the affect.  Telling the story sometimes can often be best realized as a simple narrative, then enhanced by the storyteller in painting a scene, constructing a photo essay – or changing your voice to play the parts of each character!

Is the environment a part of telling the story – or even part of the story.  Is your story different in a supermarket, at the dinner table or on a stage?

3. We also have a story to tell. 

The true story of the founding of Thornhill News.  The lively activities at each of the 8 components are all covered in “Portfolio” from our newsroom.

4. Digital Storytelling

Storytelling is not new.  Digital options are available for information collection, processing and distribution as you prepare and deliver your communications.  When we combine these mighty forces we have the beginning of a magnificent process.

What part of this arsenal can be called interactive?  Is a two-way conversation interactivity or are we only interested in digital downloads?

In the scenario called Thornhill News Digital Storytelling, we expect you, the storyteller, to learn 50 simple steps to carrying your thought-provoking story from a real conversation, to easy tools for interactive distribution, to a successful documentary.  This requires learning, hard work and dedicated time.  Having a tutorial will surely help.

Tutorial:

Our first print publication will be the Thornhill News Digital Storytelling Seminar Tutorial. 

The title - “50 Steps To Documentary Success.”  The narrative will start as the tutorial for our seminar. Because there are many who need to learn these processes faster than I can travel the country, a  supportive document will help in many ways.

A package of notes, lists and referrals is being bundled into a strong tutorial.  There will be additions made to the list and the descriptions of each segment by friends in the media, entertainment industries, fashion, design, and digital media production will be expanded.

Now you will have the checklist you need, resources to investigate and examples of successes in each category of digital storytelling.  The agenda for creating, maintaining and upgrading my brand of storytelling covers the 50 items or categories. 
Each one is offered in the seminar and confirmed in our checklist – to show how to be competitive in a specific category, yet blend them all into a meld that guarantees continuity and continuous improvement.

Remember, the printed tutorial was created specifically for the Thornhill News Digital Storytelling Seminar.  It started as a simple service document – a literal checklist.  It will certainly grow. 

Try these referrals and product examples from the booklet:

The Writers Store - www.writersstore.com

From Barn To Web To Broadcast TV
www.tvnewscheck.com/article/2011/01/25/48623/from-barn-to-web-to-broadcast-tv

The Chrysler Channel On YouTube - “Imported From Detroit” -

Oprah and OWN documentaries at Sundance - www.reuters.com/article/idUSTRE70M1QY20110123

A new creative team will constantly work on changes to make elements more attractive.  The whole publication will be updated and refreshed aesthetically within the year.

The preview copy will be distributed on March 10, 2011 at the very impressive Catherine Person Gallery in Seattle, Washington.  For participants registered for the Seminar, the text-only booklet will
be complimentary.  For all others, this first step will be $10.00.  For general distribution and sales, the tutorial, and possibly a book, will be available in April 2011.

Schedule

This will continue to grow and to be more attractive.  We can usually see three months ahead, but confirmations come in slowly.

The rough 2011 schedule for Thornhill News Digital Storytelling seminars now includes:

March 10         Thursday         The Thornhill News Digital Storytelling Seminar
6:00 PM          Introducing the Seminar Tutorial With Special Emphasis On “Creativity”
                                                Catherine Person Gallery
www.catherinepersongallery.com
Seattle, Washington
$20 Per Person – Advance Registration Required
Beverages Included
http://thornhillnewsdigitalstorytellingseminar3.eventbrite.com

April                                        Return to Los Angeles

June 11            Saturday          3rd Annual Each One Teach One Music Conference
Panelist - Radio As Anchor For Digital Storytelling
The Union Project
Pittsburgh, Pennsylvania

June 23            Thursday         The Association of Higher Education Campus Television Administrators
                                                (AHECTA) Annual Conference
                                                Speaker – “Digital Channels”
                                                Tampa, Florida                                               

-------------------------------------------------------------------------

The Reorganization

Our presumption, Thornhill News Digital Storytelling as a point of view, has matured, is growing steadily and is well-prepared to accept new partners.  This week we will have the benefit of discussing our first reorganization with friends and associates in the communications industry as we all attend seminars and meetings in Los Angeles.  Next week, we tell all!

What you have before you – as information and support for the Thornhill News Digital Storytelling Seminar – was initially described in 2007.  Since then, through trials, mistakes and a year on the shelf, the Seminar structure has been upgraded and repackaged to take advantage of the bubbling interest in digital media and digital devices.

Digital storytelling is a tool.  It is used by many.  It is also a process, and when offered as a part of other developments, it provides a gateway to experts, new methods and an expanded universe for product distribution.

Our lead is the seminar.  In importance, the event is followed closely behind by the seminar tutorial.

Last week we had the benefit of discussing our first reorganization with friends and associates in the communications industry at seminars and meetings in Los Angeles. 
Now we can tell all!

What you have before you – as information and support for the Thornhill News Digital Storytelling Seminar – was created in 2007.  Since then, through trials, mistakes and a year on the shelf, the seminar structure has been upgraded and repackaged to take advantage of the bubbling interest in digital media and digital devices.  Now the changes will be implemented.

Digital storytelling is a tool.  It is used by many.  It is also a process, and when offered as a part of other developments, it provides a gateway to experts, new methods and an expanded universe for product distribution.

So - sharing this point of view has a new structure.  The structure can’t be changed all at once, but you will notice the difference in the product and we will alert you to the new “firsts” in infrastructure and development.

Management
            Producer
Associate Producers
            Assistant

Administration
            Operations

Research
            Examples
            Referrals

Seminars
            Seattle
Los Angeles

The Tutorial
            Narrowed to 50 items
            Publisher

Weekly Updates
Newsletter
            Editor
            The News
Multiplatform
            Blog
            Infrastructure
                        First Engineer
                        Engineering Upgrades

Radio
            Crew

Archives

Facilities
            Writing Space
            Office
            Meetings
            Events
            Technology

Marketing Planning
            eMail

Business Development
            Partners
                        Active
                        Hyatt Vineyards

            Sponsors
                        Overall
                        Cost:                Weekly
                        Benefits           Exposure
                                                Participation

            Subscribers

Editorial
            Crew
            Research

The Writing Schedule – Including Deadlines

The deadline for submissions is 30 days in advance of the expected publication date.  Thus far, the writing schedule has been: Make notes everyday, start outlining on Tuesday, start writing on Saturday morning and publish in the early hours of Monday morning.

-------------------------------------------------------------------------

Partner

Because of our long research time in assembling the Digital Storytelling seminars and schedule, we gathered interest and offers from a nice variety of potential partners.  Periodically we will introduce you to these outstanding businesses and link you to the product and personnel. 

The first partner for The Thornhill News Digital Storytelling Seminars was: Hyatt Vineyards

Shane M. Hyatt introduced me to Hyatt Vineyards years ago.  First through the exciting product line and then with a visit to the beautiful winery in Zilla, Washington.  Welcome aboard!

After meeting with Shane and David Adair, National Sales Manager for Hyatt Vineyards to discuss possibilities, David sent this note:

When Leland and Lynda Hyatt established Hyatt Vineyards in 1983, there were less than two dozen wineries in Washington State.  Now the total is approaching 700+!
               
The virtue of owning all of our four vineyards, being vertically-integrated from grape to bottled wine, and our successes in now over 20 U.S. States selling our wines puts our family winery in the forefront of competitive NW wineries.

Add to that our extremely competitive pricing for both the Hyatt brand and our Reserve brand Roza Ridge – the top 10% of our production – and we occupy an enviable position among our many competitors by over-delivering on quality for our very modest prices.

David Adair, National Sales Manager
(206) 284-1951 - vintsel@seanet.com

-------------------------------------------------------------------------

Infrastructure

Our approach for development is to work on the structure and the narrative.  Then will come design help and photographs. 

By then, the engineers will be on board and will take the reins.  The programming and architecture upgrades will include the ability to present audio and video in an attractive manner.

Engineering

Our first Engineering meeting was held this weekend.  With so much to cover, we have agree to meet every Saturday morning and begin our communications with the 4 other engineers we hope to bring into the loop.

We want this effort to be run by, judged by and to become a major player because of, engineering.  From design engineering, software engineering, telecommunications engineering to network engineering the burden will be on the clear-thinking men and women in the front office.  That’s the engineer.

-------------------------------------------------------------------------


Thornhill News Digital Storytelling

Digital Storytelling As Documentary Process
Creating Programming For Digital Media

The Thornhill News Digital Storytelling Seminar
An interactive production meeting for stories and storytellers


We hear you!  Stay tuned.  And feel free to pass this along to any and everyone.

Thanks.

Andrew W. Thornhill
Founder
Thornhill News


Thornhill News
Modern Life & Roses

thornhillnews@hotmail.com

Copyright © 1971 – 2011, Andrew W. Thornhill, All Rights Reserved